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Even many cell phones from prepaid
carriers such as Virgin Mobile and Trac-
fone are now less basic, adding features
such as Web browsers and app stores that
require data service. And the simple smart
phones that prepaid carriers mostly offer
are increasingly supplemented by some
marquee models.
ere’s also less exclusivity. Carriers still
have some phones that are theirs alone—
Motorola’s top-of-the-line Droid Razrs are
sold only by Verizon, for example—but
fewer than in the past. e days when
iPhones, for example, were available only
from AT&T are long gone. e iPhone 5 is
now available from three of the four ma-
jor carriers as well as prepaid carrier
Cricket. e highly rated Samsung Galaxy
S III is offered with a contract by the big
four carriers as well as Credo Mobile and
U.S. Cellular, smaller carriers that got
high marks in our Ratings. You can also
get it prepaid from MetroPCS.
1 Data plans are changing
Satisfaction scores with cell-phone service
may be unchanged overall, but the follow-
ing developments are addressing some old
gripes while creating a few new ones.
Data plans get metered. e shift to
selling data in measured tiers may actually
have benefited some smart-phone owners.
Among respondents to our survey who
switched to a metered data plan, 21 percent
saved up to $20 a month and 16 percent said
they saved more than $20. ose savings
may result from subscribers fine-tuning
their purchases by buying as little as
300MB for their smart phone for $20 a
month at AT&T, for example, rather than
the previous $30 charge for overbuying un-
limited data. On the downside, 10 percent
of respondents who switched said they
paid up to $20 more per month on a me-
tered plan, and 9 percent saw their bill rise
You now have three flavors of smart phone to choose from: Android phones, iPhones, and Windows Phones. (BlackBerry is still around
but is geared mostly toward business use, so we won’t cover it here.) Here’s how they compare, with examples of available phones:
Android phone, iPhone, or Windows Phone? How they compare
Android OS
The phones If you want a wide choice of
phones, youve come to the right place. There
are half a dozen brands offering scads of
phones that run on the Android operating
system. Displays are the biggest around, as
large as . inches, and this platform is the
only one other than BlackBerry that has
phones with a physical keyboard. Android
phones stand out for innovative features
such as WiFi Direct, facial recognition, NFC
for wireless sharing and mobile payments.
Apps and more Google Play carries a wide
selection of music, apps, ebooks, and other
content from phone carriers, phone
manufacturers, and providers such as
Amazon.com. Payments through your
Google account are easy, but sometimes you
have to pay the carrier or app provider.
The interface The Android OS is as
customizable as they come, thanks to a wide
variety of widgets and other builtin tools for
tweaking phone controls, as well as its look
and feel. You can organize apps into folders,
and you don’t have to clutter your home
screens with every app you own. Littleused
apps can remain in a separate app drawer until
you need them. But the interface and features
can vary significantly from phone to phone,
and OS updates can radically change features.
Apple iOS
The phones There’s only one product line
to choose from, and only one new model is
introduced each year. These models
complement their sleek, trendsetting
designs and intuitively simple operation with
topnotch displays, cameras, and music
players. iPhone , the first iPhone with a
inch display and support for fast G LTE
data networks, is the best one yet. But these
LTE phones can’t simultaneously support a
phone call and an Internetbased connection
over the cellular network.
Apps and more If it’s apps you want, Apple
is the handsdown winner. The selection of
music, video, games, and apps from iTunes
and the App Store is simply unrivaled. And it’s
easy and safe to buy via your iTunes account.
You’ll also find accessories galorecases,
compatible devices, and more.
The interface The simple iOS interface is
ultraeasy to master. Consistency is another
plus: iOS, which hasn’t changed much in years,
is the same from carrier to carrier and almost
identical to that of the iPad. You can create
folders to organize apps, but you can
customize the interface only minimally,
and the screen can become cluttered.
Windows Phone
The phones Windows Phone is still playing
catchup, and there’s only a small selection
of phones from HTC, Nokia, and Samsung.
Many of them have screens  inches or larger,
and all let you launch the camera from a
locked screen, even when it’s protected by a
personal identification number. The newest
models support NFC technology for wireless
sharing and mobile payments.
Apps and more You’ll find a fairly small
selection of music, video, apps, games
including Xbox, and other content from
Microsoft, phone carriers, and phone
manufacturers, nothing yet to compare with
Android or Apple. You can pay via a Microsoft
account in many cases, though sometimes you
have to pay the carrier or app provider directly.
The interface Windows Phone is simple yet
flexible, residing on two scrollable main
panels. One panel houses apps, and the
other has resizable Live Tiles that can
display updates from socialnetwork feeds
and other sources. Large, colorful fonts
provide a clear, distinctive presentation of
email, calendars, and other phone content.
It has a similar look and feel to Windows 
computers and tablets. But you can’t create
folders to organize apps, and panels can
get unmanageably long.
Apple iPhone 5
Price rangeto 
with twoyear contract,
including rebates. The
innovative iPhone  is
a major step up from earlier
models, including the
recommended S. It retains
its simple, familiar interface
while boosting the IQ of Siri,
the savvy voice assistant,
and making the topnotch
iPhone camera even better.
Samsung Galaxy S III
Price range  to
 with twoyear
contract, including
rebates. A brilliant
.inch display, clever
HD cameras, and
ingenious options
for sharing make the
Galaxy S III ideal for
social networkers.
Nokia Lumia 920
Price  from AT&T
with a twoyear contract.
It has unique advanced
features such as wireless
charging based on
magnetic induction.
One cool feature: You
can erase people from
photos, say, when
shooting a landscape.
JANUARY  CR.org 
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